Dr. Nikolaos Dimitriadis, the Programme Lead of our MSc in Neuromarketing, delivered an exciting keynote speech at Inspire to Higher, the latest event of the Real Estate Association of Bulgaria, titled: "Neuromarketing: Decisions that the Consumer Makes"! Dr. Dimitriadis spoke about applying neuroscience to marketing and for the urgent need to change the way we communicate based on scientific insights from studying the human brain. He also presented the recently-launched MSc in Neuromarketing at City College, The University of York Europe Campus.
Learn more about our MSc in Neuromarketing