Mr Nikos Tsenekidis
Lecturer
As the Global Executive Director of Marketing at Novartis, I lead the commercial strategy and execution for innovative and life-changing products in the field of rare diseases. With over 25 years of experience in different industries and leading global companies, I have a strong track record of launching new products, transforming organizations, and building high-performing teams in different geographies.
I am passionate about improving people's well-being and delivering value to patients, healthcare professionals, and society. I have a deep expertise in rare diseases and in other therapeutic areas (immunology, cardiovascular, diabetes and renal), having led the marketing strategy and vision for several Brands in key markets and indications worldwide. I also have long experience in digital innovation, new commercial models, and business development.
Proud of driving growth and change in key markets (US, Top 10 RE, Japan and China) and in different geographies and lead sales and marketing teams for more than 8 years.
My goal is to create value and impact for patients, customers, and stakeholders, while fostering a culture of collaboration, empowerment, and excellence.